Organized warehouse logistics operation with workers and forklifts in a large distribution center, dim industrial lighting with deep shadows
Full-Service Brokerage

Every Service Your Brand Needs to Win at Retail

From initial buyer introduction to weekly store-level merchandising execution — Nasser Company manages every touchpoint of your retail growth journey.

Service Portfolio

12 Ways We Grow Your Brand

As a full-service food broker, Nasser Company serves as the official sales representative for food manufacturers seeking retail placement in major grocery chains. We leverage four decades of buyer relationships to secure authorizations, negotiate shelf placement, and drive sales velocity across our coverage territory.

Key Deliverables

Buyer relationship management
New item presentations
Promotional planning
Sales reporting & analytics

Our dedicated sales team acts as your brand's voice in every retailer conversation. With decades-long relationships at Albertsons, Vons, Stater Bros, Ralphs, H-E-B, and other major chains, we present your products with the credibility and context that drives buyer confidence.

Key Deliverables

Dedicated sales rep assignment
Buyer meeting coordination
Category review preparation
Competitive analysis

Active day-to-day management of your retail accounts including promotional calendar execution, pricing maintenance, out-of-stock resolution, and ongoing buyer communication to maintain and grow your retail presence.

Key Deliverables

Account health monitoring
Promotional execution
Pricing management
Buyer communication

Operating from our 17,500 sq ft Yorba Linda facility with walk-in cooler, freezer storage, and loading dock, we provide efficient product distribution with full cold chain integrity for perishable product categories across our coverage regions.

Key Deliverables

Warehouse receipt & storage
Cold chain management
Order picking & fulfillment
DC delivery coordination

End-to-end supply chain analysis and optimization to reduce costs, eliminate inefficiencies, and ensure consistent product availability. We manage grocery portal systems, routing guide compliance, and order fulfillment to retailer distribution centers.

Key Deliverables

Supply chain audit
Portal system management
Routing guide compliance
Inventory optimization

Our field merchandising team visits stores across our territory on a weekly basis to verify display compliance, execute resets, place new items, monitor competitive shelf activity, and report in-store intelligence back to your brand team.

Key Deliverables

Weekly store visits
Reset execution
Display compliance audits
In-store reporting

Proactive inventory management to minimize out-of-stock events, manage seasonal demand fluctuations, coordinate promotional inventory builds, and maintain optimal stock levels across retail accounts and our distribution facility.

Key Deliverables

Inventory forecasting
Out-of-stock prevention
Promotional inventory planning
Replenishment coordination

Strategic category management consulting to help your brand secure the best possible shelf position within its category. We analyze category dynamics, shopper behavior, and competitive sets to build compelling category presentations for retail buyers.

Key Deliverables

Category analysis
Planogram recommendations
Space management
Competitive positioning

For brands ready to scale from regional to national distribution, we provide market entry strategy, national buyer introductions, and launch coordination to support expansion into new markets and major national grocery chains.

Key Deliverables

National buyer access
Market entry strategy
Launch coordination
National account setup

Consultative business development services to identify new retail opportunities, develop growth strategies, and build sustainable distribution partnerships. We help food brands navigate the complex grocery retail landscape with clarity and confidence.

Key Deliverables

Opportunity identification
Growth strategy development
Partnership facilitation
Market intelligence

Comprehensive logistics management including carrier selection, delivery scheduling, compliance documentation, and retailer routing guide adherence to ensure smooth, cost-effective product movement from manufacturer to retail distribution center.

Key Deliverables

Carrier coordination
Delivery scheduling
Compliance documentation
Freight optimization

Expert management of retailer portals, EDI systems, and grocery ordering platforms including Vendor Central, RetailLink, and chain-specific vendor management systems to ensure seamless order processing and compliance.

Key Deliverables

Portal account setup
EDI management
Order processing
Compliance monitoring
Pricing

Enterprise Pricing,
Custom to Your Brand

All services are priced based on your specific product line, volume, coverage territory, and service requirements. We provide fully customized proposals.

Custom Brokerage

Tailored brokerage representation for food manufacturers entering California or Texas retail markets for the first time.

Custom

Pricing on Request

  • Dedicated sales representative
  • Retailer buyer introductions
  • New item presentation support
  • Monthly performance reporting
  • Basic merchandising support
Request Quote

Enterprise Distribution

Full-service enterprise package combining brokerage, distribution, supply chain management, and field merchandising for established brands.

Custom

Pricing on Request

  • Everything in Custom Brokerage
  • Warehouse & cold chain storage
  • Full logistics coordination
  • Weekly field merchandising
  • Category management consulting
  • Portal & EDI management
  • National account expansion
Request Enterprise Quote

Strategic Growth

Business development and strategic consulting for brands planning significant market expansion or national account development.

Custom

Pricing on Request

  • Market entry strategy
  • National buyer access
  • Supply chain optimization
  • Business development consulting
  • Ongoing growth support
Request Quote

Not sure which service package fits your brand? Schedule a free discovery call — we'll assess your needs and build a custom proposal.

Start Your Journey

Ready To Expand
Your Brand?

Join the food manufacturers and brands that have trusted Nasser Company to grow their retail presence across California, Texas, and beyond. Let's build your retail strategy together.

22720 Savi Ranch Pkwy · Yorba Linda, CA · Mon–Fri 8AM–5PM